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Performance Max is a black box you agreed to

Performance Max is a black box you agreed to

Rob T. Case

•

Oct 27, 2026

GEO is SEO's revenge, not its replacement

GEO is SEO's revenge, not its replacement

Rob T. Case

•

Oct 20, 2026

What selling One Piece cards on eBay reminded me about permission marketing

What selling One Piece cards on eBay reminded me about permission marketing

Rob T. Case

•

Oct 14, 2026

The top marketing tactic every year since 1998

The top marketing tactic every year since 1998

Rob T. Case

•

Oct 6, 2026

Google taught us to buy keywords. AI will teach us to buy situations.

Google taught us to buy keywords. AI will teach us to buy situations.

Rob T. Case

•

Sep 3, 2026

Your CPA target was never a goal. It was permission.

Your CPA target was never a goal. It was permission.

Rob T. Case

•

Aug 31, 2026

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